Why Choose GreenCar as CSR Partner?
Some More Reasons
Approximately 14 crore people are living in major 10 cities of India. Out of this, 4 crore population touches roads every day. Our project has the largest beneficiaries based in India.
We have chosen to follow high standards of regulation and reporting by registering our entity as a Sec. 8 company. It is important to note that less than 0.15% of total NGOs in India are not-for-profit companies.
Aligned to CSR Rules of Companies Act, 2013
Environment Sustainability
The Carpool Project falls under ‘Environment Sustainability’.
Local Implementation
Projects can be implemented in local areas where the company operates.
Public Benefit
CSR activities benefit the public at large, with incidental benefits to employees and their families.
Proven Experience
GreenCar has over 3 years of experience in carpool projects.
Benefits of Corporate Social Responsibility
Positive Brand Image
Through CSR initiatives, companies contribute to social welfare, which further enhances their brand image as socially responsible entities.
Stakeholder Engagement
It also leads to better engagement with stakeholders, including customers, employees, shareholders, & communities.
Enhanced Business Performance
Companies that invest in CSR initiatives experience enhanced business performance as they are perceived as more trustworthy, & this results in an increased consumer base.
Improved Reputation
CSR initiatives help to improve the reputation of companies as they promote ethical, & sustainable practices.
Competitive Edge
CSR plays a key role in helping companies gain a competitive edge, as it meets the stakeholders' expectations & enhances their satisfaction with the company. Through CSR initiatives, companies can establish themselves as industry leaders & thus, create a benchmark for others to follow.
Can Employees get benefits from CSR Program: -
Indirect Benefit: Employees can indirectly benefit if the CSR activities align with the welfare of a larger community, including employees, without exclusivity. Rule 2(1)(d)(iv) of the Companies (CSR Policy) Rules, 2014 states that any activity benefitting employees of the company shall not be considered as eligible CSR activity. As per the rule, any activity designed exclusively for the benefit of employees shall be considered as an “activity benefitting employees” and will not qualify as permissible CSR expenditure. The spirit behind any CSR activity is to benefit the public at large and the activity should be non-discriminatory to any class of beneficiaries. However, any activity which is not designed to benefit employees solely, but the public at large, and if the employees and their family members are incidental beneficiaries, then, such activity would not be considered as “activity benefitting employees” and will qualify as eligible CSR activity.
Highest SROI in India
Empowering investments with real social and environmental impact.
Investors and leaders use SROI not just to justify their expenditures, but also to make informed choices about future investments. It helps them see the real impact of their work, including improvements in people's lives and the environment.
Social Return on Investment (SROI) is a framework for measuring and understanding the social, environmental, and economic value created by an investment. GreenCar has the capability to give the best SROI in India, resolving multiple issues through carpooling.
Steps to Calculate SROI
- Identify the Social Value Created: Tangible and intangible benefits like reduced air pollution, fuel savings, and improved health outcomes from removing 1,000 cars from Delhi.
- Estimate Quantitative Benefits: Assign monetary values to benefits:
- Air Pollution Reduction: Savings in healthcare costs.
- Traffic Decongestion: Time saved for other commuters.
- Fuel Cost Savings: Money saved by choosing carpool.
- Carbon Emissions: Monetary value of reduced CO₂ emissions.
- Sum the Total Value Created: Add up all quantified benefits to compute the total social value.
- Divide by Investment: Divide the total social value by the investment amount to calculate the SROI.
Example Calculation
Let’s assume values for social benefits for a year:
- Air Pollution Reduction Savings: ₹2,00,000 (Public)
- Traffic Decongestion Savings: ₹1,50,000 (Public)
- Carbon Emission Reductions (1,000 cars @ ₹50,000 per car): ₹5,00,00,000 (To individuals)
- Carbon Emission Reductions (1,000 cars @ ₹1,000 per car): ₹10,00,000 (Public)
Total Social Value Created: ₹5,13,50,000
Investment: ₹10,00,000
SROI: 51.35
This means that for every ₹1 invested, ₹51.35 worth of social value is created.